Our

Team

Rooted In Africa

About us

Inspired Africa

We know the secret sauce to brand success isn’t just great ideas but smart strategy backed by real data. When insights and numbers guide creativity, strategy stopsguessing and starts winning. Our work is grounded in deep market knowledge, clearthinking and the courage to take bold steps.

Why follow trends when you can set them instead?Inspired Africa did not grow into what we are by staying the same. What began over a decade ago as Giraffe Creatives with a bold vision to disrupt themarket has evolved into a full AI driven creative agency and innovation hub.

A blurry image of a red and blue background.

Who we are

Young, Bold, Creative

The Inspired Africa team is made up of seasoned professionals who simply love what they do. Different skills, shared values, and a belief in thoughtful work keep the team focused on creating ideas that matter.

⁠A team of experts who turn ideas into winning executions.

Diverse in experience, collectively driven by excellence.

Focused on quality, consistency and creativity.

Members

Fadi El Husseini

CEO

Ziad Al Zaatari

Head of Operations (COO)

Steven Mwale

Managing Director

Kataka Mbunji

Head of Client Services

Raisa Ismail

Head of Creative

Chris Reed

Head of Production

Raymond Chanda

Head of Design

Lisulo Soko

Head of Finance (CFO)

Principles

Vision

We envision an Africa where brands do not imitate global standards but set them. A continent where creativity is powered by intelligence, guided by data and built on deep local understanding. We exist to shape brands that influence culture, grow markets and compete at a world-class level. Not by following trends, but by defining what comes next.

Mission

Our mission is to build brands with purpose, precision and measurable impact. We combine strategy, AI, creativity and execution to turn insight into growth. Every campaign, every production and every solution we develop is designed to create real value, not noise. Because great ideas only matter when they move markets, shift perception and deliver results that can be measured.

Values

We operate on three non-negotiables: Excellence, Integrity and Impact. Excellence means we deliver excellent work that performs at global standards. Integrity means we build long-term partnerships grounded in trust and transparency. Impact means our work must create measurable growth, cultural relevance or meaningful change. Quality first. Always. No shortcuts.

We have a few of these

Awards & recognitions.

Year

Award

AWARDED BY